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Board questions scale and illumination of proposed signage for Theory Ithaca at 445 East State
Summary
Board members urged the applicant to reduce scale and drop illumination from proposed blade and courtyard signs for the 445 East State (Theory Ithaca) project, citing neighborhood context and a likely 12‑square‑foot signage limit for residential uses in the CBD‑60 district.
Planning board members on Aug. 26 questioned the scale and illumination of three proposed signs for the new Theory Ithaca building at 445 East State Street and asked the applicant for a scaled resubmission addressing wayfinding, human scale and zoning limits.
Brian Bouchard of CHA Consulting presented three proposed signs: two projecting blade signs (50 sq ft and 26.3 sq ft) and a larger 75‑sq‑ft channel‑letter sign in a recessed courtyard above a pedestrian bridge to the Creekwalk. Bouchard noted…
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