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Council approves communications strategic plan to centralize official town messaging
Summary
The town’s newly hired communications and public affairs director presented a strategic plan to centralize and professionalize town communications; council approved the plan unanimously and staff will begin implementation, including a quarterly newsletter and improved crisis protocols.
The Cave Creek Town Council on Dec. 16 approved a communications strategic plan intended to make the town the primary source for official information, the communications director said.
Beau, the communications and public affairs director, presented goals to increase timely, accurate town information for residents, employees and the media; to improve crisis communications;…
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