CRA board advances Lead with Love mosaic for Hollywood Beach band shell; members ask to wrap design forward and front

Lisa Liotta, development officer for the Hollywood Community Redevelopment Agency, presented the Lead with Love mosaic proposal at the CRA meeting Thursday, Oct. 9. The project pairs the national Lead with Love mural program, run by Business for the Arts Broward, with a mosaic installation on the east elevation of the Hollywood Beach band shell. The artist attached to the project is Say Adams; Business for the Arts provided partial underwriting for Adams’ participation.

The mural design proposed for the band shell’s east wall covers roughly 720 square feet of the wall’s approximately 833 square-foot east elevation, Liotta said. The CRA has identified a mosaic installer and negotiated what staff described as a “very good price” of about $50,000 for installation; Business for the Arts is covering a portion of Say Adams’ fee so the artist’s program fee to the CRA is $10,000. Liotta told the board the CR A would use vitreous glass tile for resiliency in sunlight and salt exposure.

Board members pushed staff and the artist to…