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Supervisors back tourism‑focused hotel incentive program, direct ad hoc to refine criteria
Summary
The San Benito County Board of Supervisors on Sept. 23 endorsed moving forward with a transient‑occupancy‑tax incentive program to attract hotels and directed an ad hoc to refine eligibility and safeguards.
San Benito County supervisors on Sept. 23 gave initial support to a tourism advisory committee proposal to use transient‑occupancy incentives to attract new hospitality development and renovations.
Staff member Gracie presented the draft program, which would provide a rebate‑style incentive tied to transient‑occupancy tax (TOT) revenues and set quality standards tied to star ratings. The proposal as drafted recommended incentives for new hotels with a minimum of 25 keys and a minimum capital investment of $10 million; renovation incentives were proposed for existing hospitality properties that meet specified investment and average‑daily‑rate (ADR) increases. The draft also listed optional…
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