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CVB Advisory Board approves minutes, $2,000 Katy Depot tourism grant and Discover Denison retail partner plan

5935783 · September 23, 2025
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Summary

At a CVB Advisory Board meeting in Denison, members approved minutes from Aug. 18, awarded a $2,000 tourism grant to Katy Depot for its Christmas at the Depot event, and approved a Discover Denison visitor-center retail partner application allowing limited, branded products to be sold exclusively through the visitor center.

The CVB Advisory Board in Denison approved three housekeeping and program items at its meeting: acceptance of minutes from the Aug. 18 meeting; a $2,000 tourism grant to the Katy Depot to support its Christmas at the Depot event; and a Discover Denison visitor-center retail partner application that will permit local vendors to sell a small number of exclusive, branded items through the visitor center.

Board members voted by voice on each item; the meeting record does not include a roll-call tally. The minutes from Aug. 18 were accepted as distributed. The Katy Depot tourism grant was described in the application as a $2,000 marketing award, budgeted as $1,000 for social media, $500 for print materials and $500 for radio. The board approved the grant to support promotion of the Depot’s Christmas event.

The board also approved a Discover Denison retail partner program, an application and agreement intended to let local makers create Denison-branded merchandise that the visitor center would sell exclusively on a seasonal basis. Under the plan discussed, the visitor center would buy items at a vendor’s wholesale cost and resell them at retail prices; staff said they would limit each vendor to one or two products at a time and reserve the right to discontinue an agreement if an item did not sell well. The application asks applicants to provide business and owner contact information, a description of customized products, wholesale and retail prices, and prior retail-partner experience.

Board members asked staff to consider clarifying the seasonal length in the agreement but left the final language to staff’s discretion. A staff speaker said exclusivity is intended to prevent price inconsistencies when the same product appears at multiple local retailers and to protect the Discover Denison brand.

Votes at a glance

- Minutes of the CVB Advisory Board meeting (Aug. 18): Motion to accept minutes made by an unnamed board member and seconded; approved by voice vote. (Tally not specified in transcript.)

- Katy Depot — CBB tourism grant, 2025 cycle, Cycle #3 — Christmas at the Depot: Award approved; application described total grant of $2,000 with line items of $1,000 social media, $500 print, $500 radio. (Motion/mover not specified; approved by voice vote; tally not specified.)

- Discover Denison visitor-center retail partner application: Approved; the program allows seasonal, exclusive Denison-branded products to be sold at the visitor center, with vendor applications reviewed by staff and presented to the board. (Motion/mover not specified; approved by voice vote; tally not specified.)

The approvals were recorded as voice votes with the board chair asking for “all in favor” and members responding “Aye.” The meeting transcript does not record individual yes/no votes or abstentions.