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City staff tout strong outreach and turnout for Carpinteria’s 60th‑anniversary events; city to publish highlight video
Summary
Staff presented a recap of the city’s 60th‑anniversary events, reporting strong digital engagement, high attendance at Viva Frida and community programs, and plans to publish a professionally produced highlight video; council received and filed the report.
A city staff member provided a recap and evaluation of Carpinteria’s 60th‑anniversary celebrations at the Oct. 13 council meeting, summarizing outreach results, attendance estimates and lessons learned.
Staff reported the city’s digital campaign produced strong engagement: Instagram and Facebook posts and stories reached tens of thousands of accounts and exceeded platform-average engagement rates; the bilingual special newsletter edition posted an above‑average open rate.…
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