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Salinas Measure G report shows early-year pacing; committee presses for clearer performance measures and renewal messaging

October 20, 2025 | Salinas, Monterey County, California


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Salinas Measure G report shows early-year pacing; committee presses for clearer performance measures and renewal messaging
Assistant Finance Director A. Pedroza presented the Measure G fiscal year 2025–26 first-quarter financial report to the Measure G Oversight Committee on the status of revenues and spending through Sept. 30, 2025. "Please note that the numbers are unaudited," A. Pedroza said, and reported that Measure G is projected to generate $34,500,000 for the fiscal year and currently supports 106.5 full-time equivalent positions across multiple departments.

The presentation said the city received 8% of the budgeted transaction-and-use-tax revenue for the year as of Sept. 30 — equivalent to one month’s receipts — and that overall Measure G spending for the city stood at 11% of the budgeted amount as of that date. Before transfers out, staff reported Measure G spending at 19% of the budget; department-level spending cited in the presentation included fire at 18% and public works at 16% of their annual budgets. The report noted no investment-earnings activity yet because of accounting timing.

Committee members asked how the city is translating Measure G spending into measurable performance. Committee members pressed staff to show not just budget lines but outcomes tied to public-safety, parks, recreation and other areas originally highlighted when Measure G was placed before voters. A city staffer told the committee the city has begun tracking operational metrics — for example, response times in fire — but had not yet fully correlated those metrics to Measure G expenditures. A staff member asked the committee what data it would need to demonstrate that money is being spent wisely and said staff intends to work with the committee on performance measures.

The presentation listed capital projects funded in part by Measure G, identifying 30 projects totaling $16,000,000 (CIP). Notable projects mentioned included the Alisal vibrancy plan, fire station renovations, the District 5 recreation center, Bridal Road congestion relief and slurry seal improvements. Staff warned that, as a limited-time measure, Measure G is set to expire in February 2030, which staff said could create a significant annual revenue gap if not renewed.

Committee members questioned several program-level items funded by Measure G. Community Development Director Lisa Prenton said the code enforcement operating budget totals $1,800,000 and covers 10 code-enforcement employees plus a $300,000 contract with Willdan for augmentation. "The $1,800,000 is the entire operating budget for our code enforcement division," Prenton said, and described a planned pilot to assign evening and weekend hours to proactive neighborhood enforcement.

On recreation, staff told the committee Measure G is funding $1,200,000 toward the District 5 recreation center while Measure E would fund $6,900,000 for that project. Staff said the earlier Hebron Center estimate rose from $8,100,000 to $14,000,000, but that the city’s intent for design of the District 5 facility is to keep construction within the $8,100,000 budget target.

Committee members also discussed how to frame any future renewal to voters. Several members urged clearer, simpler public messaging — such as focusing on police, fire, streets and sidewalks — so voters can easily understand what would be funded. Staff cautioned the committee that Measure G is a general-purpose sales tax and that shifting it to a narrowly defined tax could change legal thresholds for approval. Staff said the city would bring a dedicated agenda item to discuss packaging and community outreach ahead of any decision to schedule a renewal.

On audit oversight, committee members asked about an independent audit report item that staff listed as continued indefinitely because the external audit report has not yet been received. Staff recommended committee members who have completed an independent audit draft share it with the finance director; staff said they will consult the city attorney for a recommended path forward if outside reports exist.

No members of the public spoke during the general comment period on non-agendized items.

Votes at a glance: The committee approved the consent agenda (two items) by roll-call vote; members Caballero, Field, "Salina" (as recorded), Salai and Chair Sandoval voted yes and the motion passed. No other formal decisions were made on Measure G expenditures at the meeting. The meeting adjourned at 5:31 p.m.

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