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Marketing staff reports social‑media gains, website overhaul delayed; rodeo attendance grew to 2,600
Summary
Marketing staff presented monthly social media metrics showing modest follower growth and mixed engagement, announced the website overhaul will be unveiled in November, and said the Florida Gateway Rodeo attendance increased to about 2,600 from 900 the prior year.
Marketing staff reported August metrics showing modest follower increases and mixed engagement: Facebook gained 44 new followers while reach increased 20 percent; Instagram gained 29 new followers with engagement up but impressions down. Staff said year‑to‑date Facebook impressions (Oct. 1–Aug. 31) were about 7,300,000 with roughly 10,000 engagements and 512…
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