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Unbroken Circle and recent events bring out-of-area visitors; board notes spike in overnight stays
Summary
Board members said Unbroken Circle and other late-summer events drew thousands of nonlocal attendees; staff reported about 10,000 unique visitors over Friday–Saturday with 70% from more than 35 miles away and 45% from over 50 miles.
Jefferson County tourism staff told the board Sept. 15 that recent events, including Unbroken Circle and Vintage Thunder, produced significant out-of-area visitation and a rise in overnight stays. "We had about 10,000 unique visitors over the course of Friday, Saturday," a staff presenter said, adding that "about 70%...came from more than 35 miles away" and "45% of those came from more than 50 miles away."
Those visitatio…
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