Brentwood P&Z recommends Good Clean Dog sign plan with limits on mural and faux neon

The Brentwood Planning and Zoning Commission voted unanimously Sept. 10 to recommend that the Board of Aldermen approve a revised comprehensive sign plan for Good Clean Dog at 1234 Hanley Industrial Court with several conditions, including removal of a mural slogan and limits on illuminated fixtures. Commissioner Sherry Bilderback moved the recommendation; the motion was seconded and carried on a roll-call vote. The commission will forward the recommendation to the Board of Aldermen for final action at its Oct. 6 meeting.

The proposal, presented by an applicant for Good Clean Dog and summarized in a staff report by planning staff Whitney Kelly, sought multiple signs and a large painted mural on the building’s north elevation. Kelly told the commission the property has an existing comprehensive sign plan approved in June 2024 and that the prior plan prohibits signage on the north and south elevations. Kelly said, "illuminated signs under section 410.125 ... prohibits exposed reflective type bulb or incandescent light" and recommended eliminating exposed LED bulbs on the project to comply with code.

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