Get Full Government Meeting Transcripts, Videos, & Alerts Forever!
Lakeland Community and Economic Development highlights digital outreach and neighborhood engagement
Summary
Community and Economic Development presented its outreach strategy, including email open-rate metrics, neighborhood support, social media videos and event-based engagement; staff emphasized targeted digital tools and ongoing in-person workshops.
Theresa Mayo, director of Community and Economic Development (CED) for the City of Lakeland, told the commission that the department uses a mix of digital tools, in-person events and neighborhood-focused staff to increase resident engagement and support economic development work.
Mayo said the department assigns a planner to work with neighborhood associations as a single point of contact and highlighted Shawanda Bonner in that role. The department also employs a community engagement coordinator, a position created in 2019, and uses email platforms such as Constant Contact to reach neighborhoods and…
Already have an account? Log in
Subscribe to keep reading
Unlock the rest of this article — and every article on Citizen Portal.
- Unlimited articles
- AI-powered breakdowns of topics, speakers, decisions, and budgets
- Instant alerts when your location has a new meeting
- Follow topics and more locations
- 1,000 AI Insights / month, plus AI Chat
