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Parade committee to revisit music licensing after Tournament raises TV streaming fees
Summary
The South Pasadena Tournament committee discussed a sharp increase in licensing fees for music used in the paradeTV streaming segment and agreed to revisit options in August ahead of a September deadline.
On June 3, the South Pasadena Tournament of Roses Committee discussed a new requirement from the Tournament organization that any music used during the paradespecifically music that appears in the parademust be licensed through the Tournament for TV streaming, a change that would raise the committee's cost for using a popular song from about $500 to about $2,500.
Committee leaders said the change applies chiefly to the brief segment when the float turns at "TV Corner," which can be streamed online, and does not affect most parade use covered by the Tournament's blanket license.…
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