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Council hears plan to expand holiday lights in Downtown Bryan; presenters say LED tree can meet Dec. 1 kickoff
Summary
Audience Media Group and City volunteers presented a multi‑site plan to add light displays, immersive photo ops and programming downtown; council members expressed broad support and staff said one time‑sensitive LED panel tree can be delivered for a December kickoff.
City of Bryan officials on a council meeting heard a presentation from Audience Media Group about a proposed holiday lights master plan for Downtown Bryan and discussed a near‑term schedule if the council chooses to proceed. Audience Media Group and a citizen committee outlined designs for Sale Park, the Carnegie Library, Palace Theatre, the LaSalle and additional Main Street streetscapes and proposed a multi‑year rollout that could expand to Midtown Park.
The plan, presented by Jessica Yokesh of Audience Media Group and introduced by Kathy Capps, emphasizes immersive “photo‑op” elements, regular light shows and a coordinated downtown theme intended to increase evening visits and retail activity. “We want to give Downtown Bryan a sense of…
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