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ADOT launches 'There's No Such Thing as Accidents' campaign as local speakers press for road safety improvements
Summary
ADOT unveiled a behavior-focused safety campaign at the board meeting and local officials from Graham and Greenlee counties described recurring crashes and urged infrastructure, enforcement and behavioral approaches to reduce fatalities.
ADOT Director Toth told the Arizona State Transportation Board on Aug. 15 that the agency will soon launch a traffic-safety campaign called "There's No Such Thing as Accidents," aimed at reducing crashes by focusing on driver choices.
Toth said the campaign emphasizes that driver behavior — speed, restraint use and decision-making — factors into the majority of crashes and is intended to reduce ‘‘preventable’’ crashes through public messaging, employee pledges and coordination with the Department of Public Safety and the Governor’s Office on Highway Safety.
Local elected officials and residents attending the meeting in Graham County described multiple severe crashes on US 70 and…
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