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Council adopts staff plan to reduce cemetery losses, pauses casket sales and shifts operations model

5772472 · August 19, 2025
AI-Generated Content: All content on this page was generated by AI to highlight key points from the meeting. For complete details and context, we recommend watching the full video. so we can fix them.

Summary

After a consultant review and staff analysis showing operating losses and deferred-service obligations, council approved a modified service model that pauses new full‑casket sales, centralizes operations with a single partner and assigns administrative sales work to city staff.

Pleasanton — The City Council on Aug. 5 approved staff recommendations to change how the Pleasanton Pioneer Cemetery is managed after a consultant and staff review showed the operation is running at a loss and carries deferred burial-service obligations.

Consultant findings and staff recommendations: Consultant LF Sloan Consulting Group and Library & Recreation staff told the council the cemetery’s 2024 operating picture showed about $200,000 in revenue against approximately $350,000 of operating expense. The analysis also identified 447 deferred burial services (275 cremation and 172 casket) that the city has already committed to deliver. Heidi Murphy, the city’s Library and Recreation director, and consultant Stephanie Sloan recommended several near‑term changes to reduce cost and liability while preserving the site’s historic…

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