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Council approves DMO hotel‑tax contract increase, directs city manager to negotiate KPIs and address $17,000 clawback
Summary
The council approved a plan to increase Destination Marketing Organization funding to about $1.05 million, directed the city manager to finalize KPIs and contract language, and asked staff to review a $17,000 hotel‑tax clawback for possible fund‑balance handling.
The San Angelo City Council voted 7‑0 Sept. 2 to authorize the city manager to negotiate and execute a new contract with the Destination Marketing Organization (DMO) to use hotel occupancy tax receipts for eligible activities and to set the DMO budget at roughly $1,049,498.
Chamber and DMO leaders told the council the additional funding would allow more proactive sales and marketing, targeted advertising and an expanded effort to recruit conventions, sporting events and associations. ‘‘We have continued our partnership . . . and this contract will allow us to be more proactive in going after prospects and new businesses,’’ a chamber…
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