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Board approves nonprofit parking fundraising at Myrick Park for UWL track event; organizers to split fees 50/50
Summary
The board approved a request allowing a nonprofit to fundraise by collecting parking fees at Myrick Park during the state track event; fees are $10 per vehicle with a 50/50 split between the nonprofit and the Myrick Park Improvement Fund.
The Board of Park Commissioners on May 15 approved a request from a nonprofit to manage parking and collect fundraising at Myrick Park during the University of Wisconsin-La Crosse state track event on June 6–7, contingent on other required city and county permits.
Staff explained the fundraising model: parking is $10 per vehicle and proceeds from parking will be split 50/50 between the fundraising nonprofit and the Myrick Park Improvement Fund; the nonprofit will keep proceeds from its own sales such as bottled water. Last year the group raised over $3,700 from parking, staff said. Because the originally scheduled nonprofit could not participate this year, the Wisconsin Conservation Corps agreed to step in.
Commissioner Young suggested the board consider charging a higher market rate for parking, saying organizers could likely charge $20 per vehicle and still have full lots. The board approved the request unanimously; staff will work with the nonprofit and other agencies on permit issuance and logistics.
Why it matters: the fundraising activity uses city park parking capacity during a major athletic event to raise funds for both a nonprofit and the park improvement fund. The action is contingent on standard permitting.
