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Planning board discusses standard language for rear‑door tenant identification signs; limits on logos and size proposed
Summary
Planning staff and the board reviewed draft language to allow small, text‑only delivery/receiving/employee signs on secondary tenant doors. The board favored limiting lettering to a few inches, banning logos, and keeping the signs minor so they are approved with building permits rather than treated as formal signage.
At its March 27 meeting the Town of the Wood Planning Board reviewed draft language to allow small, text‑only identification signs on secondary tenant doors (for example, delivery or receiving doors) and provided guidance to planning staff on allowable wording, size and format.
Planning staff presented the draft after earlier requests from business owners who need simple door identification for deliveries. The draft would permit non‑branding text—examples discussed included “Delivery,” “Receiving,” “Employees” or other short descriptors—on secondary/service doors, limit letter height to approximately 3 inches, prohibit logos or branded imagery and keep sign styles standardized to a plain font and color. The board discussed allowing limited discretion for large tenants that may require more than one labeled door.
Board members emphasized the intent: keep these markings informational rather than commercial signage. Several members suggested allowing a small set of permitted words and limiting each tenant to one door sign except where staff determines additional signs are necessary for safe circulation or operations. The board also directed staff to clarify language specifying that these markings are not counted as window or building signage under the town code and would be approved during the building‑permit process rather than as standalone sign permits.
No formal vote was taken; the board asked staff to refine the draft to reflect the suggested limits and to return language for finalization. The board indicated it could issue guidance to avoid delaying building permits while staff completes final text.
