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Committee forwards Wildwood sign-code survey results to planning and zoning after mixed feedback from businesses
Summary
The Economic Development Committee accepted a 25-response sign-code survey, noted frequent business concerns about sign size, visibility and lighting, and voted to share the full results with Planning & Zoning for code review and proposed edits.
The Wildwood Economic Development Committee on March 25 voted to send the results of a city-conducted sign-code survey to the Planning & Zoning Commission for formal review and possible changes to the city’s sign regulations.
City staff told the committee that 25 responses were received before the survey closed, with 12 respondents providing business names. Of respondents who answered the question on whether the existing sign regulations were restrictive, staff summarized that a majority (about 68% of respondents) described the rules as somewhat or very restrictive. Respondents most frequently raised three issues: sign size and letter height limits, sign visibility, and restrictions on internally illuminated lettering.
Planning department staff described how the current sign formula (a fixed square-foot allowance calculated by storefront width and a 24‑inch…
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