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Middleburg business group reports growth, asks council to keep 2025 promotion funding level
Summary
The Middleburg Business and Professional Association told the council it has expanded event promotion and digital reach and asked the town to match prior-year funding for 2025.
Miss Lee, representing the Middleburg Business and Professional Association, told the Town Council the group has kept annual membership between 25 and 130 over the past decade and has expanded public-facing promotions.
“The Middleburg Business and Professional Association started back in the sixties and has had definite highs and lows. But over the past 10 years, it has maintained 25 to 130 members annually,” Miss Lee said during the council meeting.
Katie Carter, who presented social-media and web metrics, said the association’s digital audience grew in 2024. “We had a gain of almost 800 followers to our Facebook page last year compared to 2023,” Carter said, and added…
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