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Norfolk officials outline busy spring–summer events calendar, emphasize tourism growth

3542135 · April 29, 2025
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Summary

City staff and events partners presented a slate of festivals, concerts and park activations for spring and summer 2025, highlighting marketing gains and plans to refresh Ocean View programming and increase neighborhood events.

Deputy City Manager Levoris Pace and tourism and arts partners told the Norfolk City Council at a May work session that the city will host a packed spring and summer lineup of festivals, concerts and park programming aimed at growing tourism and activating neighborhoods.

The presentation, led by Sarah Hughes, vice president for marketing and communications for Visit Norfolk, and Rob Cross, executive director of the Virginia Arts Festival, described recent attendance and revenue figures and previewed upcoming events including the Virginia Wine Festival, Bayou Bon Vivants, Harborfest, Juneteenth Norfolk, a Fourth of July schedule, Latino Festival, Symphony in the Park, and a multi-week Arts Festival program centered at Perry Pavilion and Chrysler Hall.

Why it matters: City leaders said tourism drives local spending and tax revenue and fuels cultural and economic activity across neighborhoods. Presenters…

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