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Trumbull County proclaims Travel and Tourism Week; tourism director highlights tax revenue and marketing campaign
Summary
The Board of Trumbull County Commissioners adopted a resolution recognizing National Travel and Tourism Week and heard a presentation from Trumbull County Tourism director Beth Kottwas Carmichael on recent marketing efforts and tax revenue generated by the industry.
The Trumbull County Board of Commissioners on Wednesday adopted a resolution proclaiming May 4–10, 2025, as National Travel and Tourism Week in Trumbull County and heard a presentation from Trumbull County Tourism director Beth Kottwas Carmichael on the county's tourism marketing and economic impact.
"We are one of those investments that lodging tax investment into tourism promotion is one of the only things that actually generates tax revenue," Carmichael told commissioners. She said the county's tourism activity generated $121,000,000 in combined federal, state and local tax revenue in 2023; she added that state and local tax revenue alone totaled $61,000,000.
Carmichael described recent promotional work, including a streaming ad that has run more than 100,000 times in the Pittsburgh market across streaming services and cable-ad adjacencies. She presented the tourism office's annual report and said the office has begun implementing a strategic plan focused on destination development, board impact, community engagement and strategic marketing.
Commissioners praised the tourism staff. One commissioner called the team "the most professional group to promote tourism that Trumbull County has ever experienced" and said the work could contribute to future economic growth.
The clerk read the resolution into the record; the board voted unanimously to adopt it. There was no county appropriation tied to the proclamation during this meeting.
Carmichael urged commissioners to remember that visitor spending supports other county services, saying tourism-generated tax revenue helps fund education, emergency response and other public services. She also said promotion and visitor attraction can be the first step toward business relocation and long-term economic development for the county.
The resolution and presentation are part of ongoing tourism promotion by the county and the tourism office's effort to increase visits and support local businesses.
