Get Full Government Meeting Transcripts, Videos, & Alerts Forever!
Main Street launches “Find your place in Wellington” campaign, funds walk-of-fame senior signs and seed scholarship
Summary
Wellington Main Street unveiled a long-term shop-local branding initiative, “Find your place in Wellington,” using Department of Local Affairs mini-grant funds for professional photos, video and marketing templates; the program also sold yard-sign sponsorships for all 101 graduating seniors and created a small scholarship seed fund.
Wellington Main Street told a joint work session that it will use a Department of Local Affairs mini grant to fund a community-wide shop-local initiative and related marketing assets, and that a related student-focused “Walk of Fame” yard-sign program sold all available placements and generated initial scholarship funds.
Why it matters: Main Street leaders said the campaign is meant to strengthen local shopping habits and community belonging over the long term, not just to respond to near-term downtown construction. Caitlin Morris, Main Street, said the slogan…
Already have an account? Log in
Subscribe to keep reading
Unlock the rest of this article — and every article on Citizen Portal.
- Unlimited articles
- AI-powered breakdowns of topics, speakers, decisions, and budgets
- Instant alerts when your location has a new meeting
- Follow topics and more locations
- 1,000 AI Insights / month, plus AI Chat
