Get Full Government Meeting Transcripts, Videos, & Alerts Forever!
Feasibility study finds market for a boutique hotel in Auburn; council urged to market sites to developers
Summary
A consultant hired by the city said a boutique, outdoors-and-wellness-focused hotel could attract multi-day visitors and higher room rates; the study modeled both an infill conversion (—25 keys) and a new 80-key courthouse-area development and recommended targeted marketing to investors.
A market feasibility study commissioned by the City of Auburn concluded the city could support a small, higher-end boutique hotel that leans on Auburn's outdoor recreation and culinary assets.
PKF hospitality consultant Channing Henry presented the findings, telling council, "we found so much charm in Auburn," and said two scenarios were modeled: an adaptive reuse of a downtown promenade building (about 25 keys) and a larger assemblage site adjacent to the courthouse (80 keys). The study modeled weekend and midweek demand, rates and…
Already have an account? Log in
Subscribe to keep reading
Unlock the rest of this article — and every article on Citizen Portal.
- Unlimited articles
- AI-powered breakdowns of topics, speakers, decisions, and budgets
- Instant alerts when your location has a new meeting
- Follow topics and more locations
- 1,000 AI Insights / month, plus AI Chat
