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HSRPC directs staff to finalize HDRO outreach flyer with readability and map attachments

3230208 · January 13, 2025
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Summary

The commission reviewed a draft flyer to explain the Historic District Review Overlay and gave staff direction to proceed with edits emphasizing simpler language, larger type, and attached maps; consensus recorded to distribute via visitor center and Chamber lists.

The Historic Sites Review and Preservation Commission reviewed a draft outreach flyer for the Historic Design Review Overlay (HDRO) and directed staff to finalize the document with edits aimed at simpler language, larger text and attached maps for paper distribution.

Paulina Pivak, who presented the draft materials, said, “in your packet you'll see a draft of a potential flyer that we can use for posting on county social media and for any other outreach about this.” Commissioners suggested reducing wordiness, converting long paragraphs into bullet points for clarity, enlarging type for readability, and attaching larger printed maps to accompany the flyer so readers can find overlay boundaries without relying on the miniature map on the front.

Commissioners discussed distribution options: placing printed flyers at the county visitor center front desk, handing packets directly to storefront property owners, and potentially sending the flyer through the Chamber of Commerce member list. Commissioners also suggested giving the county clerk’s office copies to include with fictitious business name filings as a way to reach new businesses.

After discussion, the commission recorded a consensus direction to staff to proceed with the flyer incorporating the edits discussed at the meeting. The direction was recorded for the minutes rather than as a formal motion; commissioners voiced their support for proceeding with edits and distribution plans.

The flyer will be produced in both paper and digital formats; staff said the digital version can include links to full maps. The meeting record indicates staff will attach larger maps for front-counter distribution and add the county website URL to the printed flyer. A timeline for final production and distribution was not specified at the meeting.

The commission emphasized outreach that prioritizes accessibility — larger type, plain-language text and succinct bullet points — to help business owners and property owners understand HDRO requirements and permit steps.