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Planning staff propose purchasing Placer AI for market and parks data; council to consider RDA funding
Summary
Planning staff proposed a $24,000 annual subscription to Placer AI to support market studies, economic development and usage analysis for parks and events; staff suggested funding the tool from the RDA and said a one‑ or two‑year contract is possible.
The planning department recommended buying a Placer AI subscription to provide continual market, visitation and pedestrian‑flow data for economic development and municipal planning.
Planner staff said the software aggregates anonymized mobility data to generate market studies and park‑use analytics and can be used repeatedly rather than purchasing single, consultant‑produced…
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