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Cape Cod Chamber proposes local tourism-district assessment; Yarmouth among first towns eyed
Summary
The Cape Cod Chamber of Commerce proposed a Tourism Destination Marketing District (TDMD) for Yarmouth that would assess lodging properties to fund regional marketing, events and workforce initiatives.
The Cape Cod Chamber of Commerce introduced a proposal to form a Tourism Destination Marketing District (TDMD), an industry-led assessment program that would raise local, stable funds to promote lodging and events on The Cape.
Chamber CEO Paul Mezwicky and board chair Lisa Oliver explained the model, which is authorized by Massachusetts chapter 40X (enacted in 2021) and requires a petition signed by lodging businesses in a proposed district. Under the state process the Department of Revenue would collect the assessment and remit it to the regional tourism council (the Cape Cod Chamber) for spending on agreed activities.
Nut graf: The Chamber described a town-by-town pilot approach rather than a single Cape-wide…
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