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Planning board declines Maverick sign variance and directs staff to review sign code
Summary
The board did not approve a requested freestanding sign variance for a proposed Maverick convenience store and instead directed staff to study possible amendments to the citysign regulations for freeway-facing signs; trustees debated precedence, visual clutter and competitive signage along the highway.
Belgrade's planning board declined to approve a sign variance for a proposed Maverick convenience store at 601 East Frank Road and instead directed city staff to return with recommended amendments to the freestanding sign rules for the board to consider.
Planner Hayden Caligiuri told the board the applicant had requested a variance for a freestanding pole sign 60 feet in height. Caligiuri said the code limits freestanding signs to 40 square feet and interprets the allowable height as tied to the maximum building height in the zone (60 feet). The staff presentation called attention to a large freestanding sign square footage figure for the Maverick proposal that differs across materials provided:…
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