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City staff outline expanded public communications: social media, recap videos, press releases and legal notices
Summary
At the April 8 work session the city’s public information officer and city clerk briefed council on current outreach (social media, recap videos, Notify Me), new efforts and legal-publication obligations; councilors offered ideas for employee spotlights and mayor/vice-mayor participation in short recap segments.
Owen, the city’s management analyst and public information officer, presented an overview of current public communications and options for expanding outreach at the council’s April 8 work session. He summarized recent performance metrics, new production work and partner relationships and asked council where staff should focus next.
Owen said the city’s social channels and recap videos have seen audience growth and that four council recap videos have been produced so far. He described the recap workflow: staff distill meetings into a short script, produce a 3–5 minute recap video and post it to the city YouTube channel; the recaps average about 50 views each so far, he said. He also said the city began posting press releases directly on the city website…
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