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Richfield superintendent reports record survey response; staff and parents flag Hoonuit data issues and scholarship communications
Summary
Superintendent Unoske told the board the district received 1,335 parent/guardian/community survey responses and 613 staff responses; staff participation was about 91 percent. Board discussion focused on technology and data‑tool problems (Hoonuit), survey anonymity and communication about activity scholarships for families.
Superintendent Unoske presented the Richfield Public Schools 2024–25 annual survey results to the board on April 7 and described record participation alongside areas leaders plan to address.
Unoske told the board the district set participation goals and “came away with 1,335 parent guardian community surveys” and 613 staff responses; he also reported about 91 percent staff participation in the staff survey. He credited outreach workers and site leaders for the higher response rates and said the district paused other outreach activities during the survey window to focus on gathering responses.
Board members and staff highlighted two recurring concerns in the discussion: the district’s data‑tool experience and family communication about activity fees and scholarships. On data tools, board members and administrators said leaders rely on a data warehouse and dashboards (Hoonuit) that staff use for progress monitoring and reporting but that the system has been “cumbersome” and in some cases “repeatedly inaccurate.” Unoske said the district’s new director of technology, Justin Seal, has been working with Hoonuit to correct uploads and improve usability.
On family communications, the parent survey showed gains in reputation and recommendation metrics across sites — the presentation noted, for example, a jump for middle school recommendations from about 67 percent in an earlier survey year to around 89 percent this year — but also revealed lower awareness among families of reduced‑fee opportunities and scholarships for activities. Board members said the district’s current practice (providing scholarship information to families who ask or who are already engaged) misses families who assume fees are unaffordable. The superintendent said leaders will examine ways to proactively communicate scholarships and reduce barriers to participation.
Board members also discussed survey anonymity and form logistics. Administrators said the survey used Qualtrics (not Google Forms) and that the platform does not attach identifying information by default. Several directors suggested moving the “department/site” question from the start to the end of the staff survey — a procedural change some said might reduce nonresponses from staff at very small sites who fear identification.
The superintendent said board members will be given access to the Qualtrics dashboard so trustees can review disaggregated results, comments and site‑level data; district leaders will also use the results in annual evaluations and will report back to families about the survey findings and next steps.
No board action was taken; the presentation was informational and followed by Q&A.
