Get Full Government Meeting Transcripts, Videos, & Alerts Forever!
Clay County tourism staff outline Northland World Cup marketing plan, propose shared website gonorthkc.com
Summary
County tourism staff described plans to market the Northland for 2026 World Cup visitors, including a new regional website (gonorthkc.com), joint marketing grants, itineraries, local itineraries with historic sites, and a digital discount pass for local businesses.
County tourism and marketing staff on the same April meeting presented preliminary plans to market the Northland region for the 2026 FIFA World Cup, described estimated visitor and media figures, and outlined a multi-jurisdictional website and joint marketing strategy with Platte County and local municipalities.
Diana (County Administrator) introduced Megan Softwell, the county’s tourism and marketing coordinator, who provided the presentation. Softwell summarized the global and local scope of the tournament as presented to the commission: “We’re looking at 48 teams, a hundred and 4 matches, 16 cities, 3 countries,” and staff projections for the local region included an estimated 650,000 visitors to the Kansas City matches and an economic-impact figure cited in the presentation of about $652 million. Softwell also said local planners expect the Kansas City host schedule to…
Already have an account? Log in
Subscribe to keep reading
Unlock the rest of this article — and every article on Citizen Portal.
- Unlimited articles
- AI-powered breakdowns of topics, speakers, decisions, and budgets
- Instant alerts when your location has a new meeting
- Follow topics and more locations
- 1,000 AI Insights / month, plus AI Chat
