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Sunrise Golf Course reports improved March revenue, new carts and a push for junior golf and a driving range
Summary
Manager Roger Gallatin reported higher-than-expected March green fees and cart revenue, delivery of leased carts, a new liability waiver for carts, and proposals to add a driving‑range facility to relieve junior-play pressure and increase revenue.
Roger Gallatin, Sunrise Golf Course manager, told the Parks Department that March revenue exceeded targets despite two rain‑out Saturdays, described new leased carts and maintenance changes, and outlined efforts to grow rounds and junior golf participation.
Gallatin said the course received a shipment of new golf carts and returned 33 older carts to the leasing company; proceeds from that sale will reduce the course’s deficit. The new lease provides manufacturer tech support for cart repairs, which Gallatin said should reduce mechanic labor demands. He described a new procedure requiring golfers to sign a liability waiver when they check out a cart.
On operations and finance, Gallatin presented a scorecard tracking green fees, cart fees and food-and-beverage revenue. He said his March revenue goal of $18,209 was exceeded when the course brought in $19,008.25, even with two weekend rainouts. Gallatin reported about 1,159 recorded rounds in March and said roughly 40% of rounds were by season-pass holders, meaning about 60% were paying rounds.
He described outreach and marketing efforts including advertising, donated rounds to fundraisers, scheduled events (a Chamber of Commerce event, a statewide Moose event, and Jake’s golf fundraiser) and community leagues. Gallatin said junior golf demand has surged—practices fill the putting green and several junior high teams are using the facility—and he is pursuing partnerships with nearby facilities to increase practice opportunities.
To relieve pressure on the course and create practice space, Gallatin and board members discussed a driving range proposal using a nearby landfill parcel identified in prior architect plans. Board member Raj said the site was a planning‑stage suggestion in earlier designs and noted the range’s relatively low overhead once built.
Gallatin said he continues to seek sponsorships for hole signs (current annual cost cited as $1,200; longer-term contracts around $3,000) and will pursue vendor sponsor dollars at an upcoming food show. He also listed planned events for 2025 aimed at increasing rounds and revenues.
Questions from board members included marketing attribution (GolfNow and advertising), sponsorship prospects, and whether leagues or external facilities could help with junior practice demand. No formal golf‑related policy or budget votes were taken at the meeting.
