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Keller Council approves Blue Dot customer-rewards platform using hotel-occupancy tax funds
Summary
The council voted to authorize a contract with Blue Dot to provide a customer relationship and rewards platform funded from the city's hotel occupancy tax, 6-1. Councilmembers discussed allowable uses of the "hot tax" and asked staff to monitor implementation and user experience.
The Keller City Council voted to approve a contract with Blue Dot, a Mountain View, California firm, to supply a customer-relationship and citywide rewards platform paid from hotel occupancy tax revenue. Councilmember Lee moved approval and Councilmember Brennan seconded; the motion passed 6-1.
Councilmembers and staff said the program is intended to promote tourism and encourage spending in Keller…
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