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Fairgrounds director previews concerts, rodeo growth and budget pressures ahead of summer events
Summary
The county fairgrounds director told commissioners the fair office has signed a three‑year carnival contract, is finalizing grandstand entertainment and sponsorships, and is monitoring possible reductions to Washington State Fair funding that could lower expected support this year.
Greg Liebeck, director of the Walla Walla County Fairgrounds, updated the Board of Commissioners on preparations for the 2025 fair, sponsorships, arena lighting and traveler events during the March 3 meeting.
Liebeck said concert and grandstand bookings are mostly complete and that the office signed a new three‑year agreement with its carnival operator. The fairgrounds staff shortened the live‑entertainment footprint this year to rely primarily on a single main (Pepsi) stage rather than two rented stages, a change Liebeck said was meant to reduce production costs. He also said the office has pursued sponsorship…
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