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Senate approves bill targeting deceptive pricing practices, 22-12

2790702 · March 26, 2025

Summary

House Bill 1090, a consumer‑protection measure addressing deceptive pricing and so‑called junk fees, passed the Colorado Senate on March 26 by a vote of 22-12. Sponsors called the bill a necessary update to protect consumers from hidden charges that can have cascading harms.

The Colorado Senate passed House Bill 1090 on final reading Wednesday by a vote of 22-12. The bill, sponsored in the House by Representatives Sirota and Ricks and in the Senate by Sens. Weisman and Cutter, targets deceptive pricing practices and hidden fees in the marketplace.

Senator Weisman told colleagues the bill updates consumer protections in the state’s Consumer Protection Act and combats “junk fees” that can cause real harm to households. She cited examples where undisclosed fees attached to necessary payments — such as utility payments — can leave a tenant unable to pay required charges and exposed to eviction proceedings even though they had funds for the underlying obligation.

Weisman framed the bill as protecting honest business activity and enabling straightforward communication about prices. She said the measure is “less of a bill than we would like, but it is a necessary and helpful bill.”

The Senate voted 22 ayes, 12 no, 0 absent and 1 excused to pass HB 1090. Cosponsors were listed on the record after the vote. The transcript captures floor argument in support of the bill; opposing floor remarks, if any, were not recorded in the provided excerpts.

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