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Historic Preservation Board continues Paris marquee case, approves Lincoln Road signage and Harding Avenue hotel plan

2775025 · March 25, 2025
AI-Generated Content: All content on this page was generated by AI to highlight key points from the meeting. For complete details and context, we recommend watching the full video. so we can fix them.

Summary

The HPB’s afternoon session included continuances, approvals and a mix of design and variance decisions: the Paris marquee item at 550 Washington was continued to January; the board approved a revised Lincoln Road CVS signage package and a Harding Avenue hotel infill plan that included variances and a rooftop amenity.

Miami Beach’s Historic Preservation Board (HPB) recessed its joint session with the Design Review Board and returned for an afternoon agenda that produced continuances, approvals and a handful of votes on certificates of appropriateness and variances.

The board unanimously approved routine minutes and then handled several applicant requests for continuances. It continued the application for proposed exterior and interior work at 550 Washington Avenue (the theater frontage often discussed as the Paris/Queen case) to Jan. 11, 2026, after hearing public and board concerns about a proposed rebranding of the building’s vertical marquee. The continuance passed with one member recorded in opposition.

Lincoln Road signage: HPB approved LED signage for 306 Lincoln Road (a CVS façade update) after reviewing two design options. Staff recommended Option 1, which the board adopted unanimously. Staff and the applicant described the proposal as a modernization that uses LED elements to mimic the original neon appearance while improving energy efficiency and maintenance.

Harding Avenue hotel: The board approved a certificate of…

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