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Historic board approves Seagull site renovation and Bvlgari hotel plans; signage and lobby conditions set

2775002 · March 25, 2025
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Summary

The Historic Preservation Board voted June 15 to approve a major renovation and rooftop addition to the former Seagull Hotel at 120 First Street and a signage variance to allow historic seagull imagery to be reinstated; the board required follow‑up on signage illumination, lobby design documentation, and several material conditions.

The Historic Preservation Board on June 15 approved a certificate of appropriateness and a signage variance for the redevelopment of the Seagull Hotel site at 120 First Street, a project that will become the first Bvlgari Hotel in the United States.

The project (HPB20‑0442) proposes partial demolition, a rooftop addition with pool and deck, ground‑level and rooftop additions, restoration of façade elements and a complete renovation of the existing building designed by Albert Anis in the post‑war Miami Modern (MiMo) idiom. Design architects from the Bvlgari team (Politecnico/Viel & Partner) described an approach that restores the north façade, retains and reinterprets the east façade grid, adds contemporary yet compatible volumes to the…

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