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Monona media committee reviews newsletter survey, considers second mailing and volunteer features
Summary
The Community Media Committee reviewed results of a recent newsletter survey that drew 50 responses from about 1,109 subscribers (about 4%). Members discussed a second mailing, linking newsletter items to the city website, shorter item text with “read more” links, and a recurring volunteer feature to promote local opportunities.
The Monona Community Media Committee on March 13 reviewed results from a newsletter survey and discussed follow-up steps including a possible second mailing, a push to drive readers to the city website for more detail, and adding a recurring volunteer feature.
The committee’s interim figures showed 50 survey responses out of roughly 1,109 newsletter subscribers — about 4 percent of recipients. Will (committee member) described the respondent profile as weighted to older residents: “The majority is 65 plus,” he said, and noted that the 55–64 bracket made up a sizable minority. Committee…
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