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DRCOG plans $15M communications contract, $4M community engagement budget with CBO grants
Summary
DRCOG staff described a $15 million marketing-and-communications contract and a $4 million community engagement contract that will include roughly $2.2 million in grants to community-based organizations, a focus on transcreation and toolkits for stakeholders, and an emphasis on messaging that reaches varied audiences.
Chris Selk, communications program manager for building decarbonization at DRCOG, outlined a communications and community engagement strategy tied to the regional grant and detailed two major contracts intended to support outreach.
The lede: DRCOG staff said a $15 million communications and marketing contract would fund brand development, paid advertising, earned-media work and a public-facing website; a separate $4 million community engagement contract will allocate more than half of that amount to grants for community-based…
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