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Scottsdale tourism staff report steady attendance for ScottsDazzle, 30,000 attend Western Week
Summary
City tourism staff told the Scottsdale Tourism & Events Commission that ScottsDazzle and Western Week drew thousands, highlighted partnerships with local businesses and nonprofits, and reported plans to expand holiday and cultural programming.
Angelica, a Tourism and Events staff member for the City of Scottsdale, summarized this winter's ScottsDazzle and Western Week programs during the commission meeting, saying the city partnered with restaurants, galleries and nonprofits to stage the events and that attendance figures were similar to previous years.
The presentation said about 4,000 people attended the sing-along and tree-lighting event and about 10,000 people attended across the three weeks of ScottsDazzle stroll events. Smaller, ticketed or intimate events reported attendance of roughly 20 to 60 guests. The presentation also listed 221 entries to a ScottsDazzle social media sweepstakes and about 300 photos taken with Santa at the farmers market.
The tourism staff described multiple partnerships with local…
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