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Scottsdale tourism staff recap Scott’s Dazzle and Western Week; Old Town website to be refreshed
Summary
Angelica Capullo of Scottsdale’s Tourism and Events Division reviewed this year’s Scott’s Dazzle and Western Week decorations and announced an Old Town website refresh designed to drive merchant traffic and add features such as a blog, social feed and district-based directory.
Angelica Capullo, with the Scottsdale Tourism and Events Division, recapped this year’s Scott’s Dazzle and Western Week events and outlined a refresh of the Old Town Scottsdale website, saying the current site is “over 7 years old and the back end is really cumbersome in terms of making updates.”
Capullo said the website update is “coming to fruition” and will use new branding and added features aimed at promoting merchants and event attendance. Key…
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