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Tourism staff previews Old Town website refresh and reports thousands attended Scott’s Dazzle and Western Week
Summary
Scottsdale tourism staff updated the Tourism Development Commission on a redesigned Old Town website and recapped Scott’s Dazzle and Western Week, saying the events drew thousands, spotlighted merchants and involved multiple city and external partners.
Scottsdale Tourism and Events staff summarized a website refresh for Old Town and recapped the 2024–25 Scott’s Dazzle and January Western Week at a Scottsdale Tourism Development Commission meeting on Feb. 25, 2025. Angelica Capullo, with the tourism and events division, delivered the presentation and answered commissioners’ questions.
Capullo said the Old Town website refresh replaces a seven-year-old backend and adds features intended to drive visits to merchants and attendance at events. New functionality will include a blog, a social media feed and a directory searchable by district so visitors can find restaurants, galleries and merchants by neighborhood. Capullo estimated the site would enter testing in a “six to eight weeks” timeframe.
The presentation then reviewed Scott’s Dazzle, the holiday program in…
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