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Commerce pitches pilot event-grant pool from Destination Development funds to attract longer stays
Summary
The Department of Commerce's tourism director asked the Appropriations - Education and Environment Division committee to consider earmarking $1 million from the Destination Development grant pool to support larger festivals and events that attract out-of-state visitors for longer stays.
Sarah Adi Coleman, director of the Tourism and Marketing Division at the Department of Commerce, told the Appropriations - Education and Environment Division committee that the governor has proposed a pilot to use part of the Destination Development grant pool for large events and festivals intended to increase nonresident visitors and longer stays.
Coleman said the agency would "earmark a million of those dollars" from the…
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