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Senate hears bill to create advisory group to evaluate industry-funded tourism assessment
Summary
Senate Bill 5492 would require an advisory group to study an industry-funded assessment to support statewide tourism promotion; tourism industry witnesses argued increased marketing funding would generate significant visitor spending and revenues without using general funds.
Senate staff told the Technology, Economic Development and Veterans Committee on March 18 that substitute Senate Bill 5492 would create an advisory group to evaluate the viability of an industry self-supported assessment to fund statewide tourism promotion and require recommendations by Nov. 1, 2025.
Martha Whaling, staff to the committee, said the bill requires the Washington Tourism Marketing Authority (WTMA) to appoint at least eight members representing tourism industry sectors to an advisory group that would evaluate whether a self-supported industry assessment could fund statewide tourism promotion and recommend procedures to establish such an assessment. Whaling also…
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