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Livestream presenter describes creativity as a “way of operating,” urges an “open mode” for idea generation
Summary
An unnamed presenter in a livestream argued that creativity is a mode of operating rather than an innate talent, citing 1970s research and examples such as Alexander Fleming and Alfred Hitchcock to illustrate the difference between an “open” mood for generating ideas and a “closed” mode for implementing them.
An unnamed presenter, identified in the transcript as Speaker 2, told a livestream audience that creativity is "not a talent. It is a way of operating," and said people and organizations must enter an "open mode" to generate ideas and a "closed mode" to implement them.
The presenter said research in the 1970s at the University of California, Berkeley by psychologist Donald MacKinnon showed that people judged by peers as most creative did not differ in IQ from less-creative colleagues, but had developed a habit of entering a childlike, exploratory mood. "Creativity is not a talent. It is a way of operating," the presenter said.
Why it matters: the speaker framed the distinction as practical for workplaces,…
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