RiverChase YMCA reports revenue growth; city weighs replacing damaged electronic sign with a panel sign

Anne, a RiverChase YMCA representative, told the committee the branch has brought in $2,500,000 in revenue through July — a 12% increase year‑over‑year — and reported membership unit counts around 2,800. She said program revenue and membership growth had improved the branch’s finances and that the YMCA is discussing a longer‑term plan with city finance staff to reduce the city subsidy. Separately, staff reported hail damage to the electronic message panel at the RiverChase entrance. A replacement estimate from the original installer was approximately $39,000; insurance paid roughly $34,000 after the city’s $5,000 deductible. City staff asked whether the board wanted to replace the LED electronic display or instead install a backlit panel/pylon sign that would better match other city signage and might cost less. YMCA and city staff said the YMCA uses online channels more than the electronic sign and that the YMCA’s marketing standards and logo requirements must be respected if a new sign is designed. The committee directed staff to work with the YMCA and the sign vendor to explore options that would match city signage and YMCA branding, and to return to the board with design and cost information; the item was continued to the next meeting for further consideration.