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Aldermen expand Branson marketing area to 15-mile radius in first reading of CVB contract amendment
Summary
The Board of Aldermen approved on first reading an amendment to the city’s tourism and marketing services contract to allow Branson marketing dollars to be used area‑wide within a 15‑mile radius, including Silver Dollar City, Top of the Rock and Big Cedar; city administration must approve any ad spend outside city limits.
The Board of Aldermen on June 14 approved on first reading an amendment to the tourism and marketing services contract between the City of Branson and the Branson Lakes Area Chamber of Commerce and Convention & Visitors Bureau to permit “area‑wide” marketing within a 15‑mile radius of the city limits.
City staff described the change as removing a prior restriction that required marketing dollars to be spent only inside the Branson city…
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