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Council establishes Longmont Tourism Improvement District, names council appointee and city manager designee
Summary
Council moved to create a Tourism Improvement District (TID) and appointed Councilmember McCoy as the council’s voting representative and the city manager (or designee) as the non‑voting staff appointee; the ordinance was adopted after an amendment to insert those appointments.
Longmont’s City Council on Aug. 12 adopted an ordinance establishing the Longmont Tourism Improvement District (TID) and filled two appointments required in the ordinance text.
What happened
Staff asked council to supply a council appointee and a staff non‑voting appointee so the ordinance text could be published in full on second reading; council nominated and appointed Councilmember McCoy as the council voting member and designated the city manager (or the city manager’s designee) as the non‑voting staff member. Council amended the draft ordinance to insert those appointments and then passed the ordinance as amended.
Vote and implementation notes
The amendment inserting the council appointee and the city manager’s designee carried on the record (vote recorded in the meeting as 6–1 in final passage). The ordinance becomes effective Oct. 1, 2025 (the effective date staff noted in the ordinance draft). Terms are staggered in the ordinance language so that initial appointments have one‑, two‑ and three‑year terms to establish the board’s staggered schedule.
Why it matters
A TID is a self‑funded mechanism paid by lodging operators (typically collected as a surcharge on hotel rooms at participating properties) to fund marketing, conventions, events and tourism‑related projects. Staff told council the instrument responds to a hotel‑sector request for a local mechanism to fund tourism promotion. Council discussed flexibility in the staff appointment language to account for turnover and asked staff to avoid binding language that could create short‑term vacancies.
Next steps
Staff will proceed with final administrative steps required by ordinance publication and board formation, and staff will return to council if additional appointments or procedural questions arise.
