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Middletown board tables Hallmark Gateway Lofts sign variance after measurement questions

5523800 · August 1, 2025
AI-Generated Content: All content on this page was generated by AI to highlight key points from the meeting. For complete details and context, we recommend watching the full video. so we can fix them.

Summary

The Board of Zoning Appeals on July 2 tabled an application by Hallmark Student Development Company to allow wall-mounted signs larger than allowed under Middletown code after staff and members questioned how the developer measured sign area; the applicant was asked to amend the application and return in August.

Hallmark Student Development Company’s request for larger wall-mounted signs at Gateway Lofts at Renaissance Pointe was tabled by the Board of Zoning Appeals on July 2 after staff and commissioners said they could not verify the applicant’s square-foot calculations.

The variance application sought permission for two wall signs of 45 square feet each on the north and west faces of the building at 3305 Atrium Boulevard, larger than the 30-square-foot maximum for individual signs in the code section cited by staff. "So this is a request by applicant Hallmark Student Development Company for an area and dimensional variance for the property at 3305 Atrium Boulevard to allow for 2 wall signs... totaling 45 square feet each, where the Middletown development code only allows for a maximum sign area of 30 square feet," Planning staff member Miss Savage said…

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