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Committee pushes brick-sales and small events as immediate fundraising tactics
Summary
Members reported bulk brick orders, senior-center sales and two large sponsorships; proposed a September ice-cream social to promote brick purchases and test small fundraising activities.
Committee members on July 16 described steady fundraising progress through brick sales, group purchases and sponsorships and discussed low-cost, short-notice events to generate additional donations and public interest.
Members reported bulk or group brick purchase commitments (garden club, senior center) and said the committee has raised about $30,000 to date, including two $10,000 sponsorships. The senior center agreed to collect group orders, and the gardening group committed at least a dozen bricks and a separate donation. One participant said Ginny Martins had distributed bricks as house-closing thank-you gifts and reported additional individual sales.
To promote further sales, the committee discussed staging a modest ice-cream social in September at Heritage Park to sell bricks and recruit newsletter sign-ups. Members debated the logistics of free-distribution trucks versus multiple servers, Board of Health certification, vendor fees and whether to run raffles, 50/50 drawings or sell a brick as a raffle prize. "It's not a lot of effort," a committee member said of such a pop-up event, and several volunteers offered to solicit price quotes from local trucks.
The group also discussed bulk-order mechanics: customized flyers for organizations (for example, "Southborough Gardeners"), tracking group orders and whether bricks purchased by organizations could be placed together on the walk (committee said location grouping could not be promised yet). Members requested that staff verify vendor health-permit requirements and food-truck fees.
No new pricing or structural changes to the brick program were adopted at the meeting. Committee members asked staff to pursue vendor cost comparisons for the proposed ice-cream event and to continue outreach to realtor networks and town organizations to expand group purchases.
